Creative Leader with Extensive Experience
Developing and marketing FDA-regulated products, bridging strategy, design, and compliance.
Skills & Expertise
Creative Direction & Brand Strategy
Consumer Health Positioning
Packaging & Branding
UX Design & Execution
Campaign Strategy (Digital, Print, Experiential)
Social Media & Content Partnerships
P&L and Growth Planning
About Me
I’m a Creative Director and Marketing professional with over a decade of experience leading brand strategy, product development, and integrated campaigns across wellness, consumer health, and regulated industries. At Momentum Management, I’ve guided the growth of Screaming O® and Dynamo Delay® from niche brands into global leaders, driving half a billion dollars in sales while navigating FDA and industry compliance. My work spans product innovation, packaging design, and multi-channel marketing, always with a focus on building trust, driving engagement, and turning creative ideas into measurable results.