Creative Leader with extensive experience

developing and marketing FDA-regulated products, bridging strategy, design, and compliance.

CASE STUDIES

Dynamo Delay Spray

From concept to half a billion in retail sales: bringing an FDA-compliant OTC intimacy spray to market with consumer-friendly branding.

Dynamo Wellness

Brand expansion into the wellness space with supplements and intimacy kits that balance compliance, credibility, and lifestyle appeal.

Materials Testing Initiative

Building consumer trust in an unregulated industry through third-party lab partnerships, product testing, and clear safety communications.

Skills & Expertise

  • Creative Direction & Brand Strategy

  • Consumer Health Positioning

  • Packaging & UX Design Oversight

  • Campaign Strategy (Digital, Print, Experiential)

  • Influencer & Content Partnerships

  • P&L and Growth Planning

About Me

I’m a Creative Director and Marketing professional with over a decade of experience leading brand strategy, product development, and integrated campaigns across wellness, consumer health, and regulated industries. At Momentum Management, I’ve guided the growth of Screaming O® and Dynamo Delay® from niche brands into global leaders, driving half a billion dollars in sales while navigating FDA and industry compliance. My work spans product innovation, packaging design, and multi-channel marketing, always with a focus on building trust, driving engagement, and turning creative ideas into measurable results.